Memberships – flexible and personalized Membership Management for museums and cultural institutions

expona-ti Membership module provides museums and cultural institutions with a comprehensive solution to engage visitors long-term and offer tailored benefits. This module allows museums to efficiently manage membership programs, offer various types of memberships, and create personalised offers tailored to the needs and interests of their visitors. Seamlessly integrated with other expona-ti modules, the membership management process becomes not only more efficient but also fully integrated into ticketing, CRM, and other aspects of museum operations.

Key features of the expona-ti Membership module

Variety of Membership models

Museums can offer a range of membership options, including individual, family, group, or VIP memberships. Each membership type can be customized to provide specific benefits such as discounted admission, access to exclusive events, or discounts in the museum shop.

Automated renewal and management

The Membership module supports automatic renewals and sends reminders to visitors when it’s time to renew their membership. Museums have full control over managing membership fees, renewable subscriptions, and special promotions that can be processed directly through the system.

Personalised benefits and exclusive offers

Thanks to integration with the CRM system, museums can create personalised offers for their members. Visitors receive special discounts, invitations to exclusive events, or personalised newsletters based on their interests and previous behaviour, strengthening their connection to the museum.

Seamless integration with ticketing and CRM

The Membership module is fully integrated with the ticketing system and CRM, meaning members are automatically recognised, and their benefits are applied when purchasing tickets or engaging with other museum services. This ensures smooth, efficient management of memberships throughout the museum’s operations.

Membership and visitor management

Museums can gather and analyse detailed information about their members to gain a better understanding of their needs and preferences. Integration with CRM allows museums to create individual member profiles, which serve as the foundation for targeted marketing and special offers.

Exclusive events and programs for members

With the Membership module, museums can organise exclusive events and programs specifically for members. Whether it’s early access to special exhibitions, exclusive tours, or private events, the module makes it easy to plan and manage such offerings, providing additional value to members.

Digital Membership cards and mobile integration

Members can use digital membership cards that are available directly on their mobile devices. These digital cards simplify access to membership benefits and offer an eco-friendly alternative to physical cards. Visitors can easily present their membership card via smartphone and immediately enjoy their benefits.

Reporting and Analysis

Museums receive detailed reports and analytics on their membership programs. The system allows museums to monitor membership numbers, member behaviour, and the effectiveness of offered benefits. These insights help improve the membership program and better meet the needs of members.

Easy registration process

The registration process for new members is quick and simple, both online and on-site. Visitors can sign up for memberships via the museum’s website or at the ticket counter and immediately start enjoying the benefits.

Flexible pricing and customisation

Museums have the flexibility to adjust their membership programs and update prices and benefits as needed. This allows museums to respond to changes in visitor behaviour or special occasions, keeping the membership offering attractive and relevant.

Benefits for museums and cultural institutions

Ticketing-Lösungen für Museen
1

Long-term visitor engagement

By offering tailored benefits and exclusive offers for members, museums can build long-term relationships with their visitors.

2

Efficient Management

Automating renewals and integrating with CRM and ticketing systems simplifies the management of memberships.

3

Data-driven decision making

Detailed reports and analytics help museums continuously optimise their membership programs to better meet visitor needs.

4

Increased revenue

Exclusive offers and events for members provide additional revenue streams for museums.
Integriertes CRM für Museen
Ticketing-Lösungen für Museen

With expona-ti Membership module, museums gain a flexible and powerful solution to manage their membership programs and build long-lasting, loyal relationships with their visitors.